Untitled design (1)
0%
Loading ...

jeniusmark.com

Marina Mall Festive Seasons

Introduction

The festive season, celebrated globally as a time for love, sharing, and togetherness, presented an opportunity for Marina Mall to create memorable experiences for shoppers and visitors. With a focus on spreading joy and fostering community spirit, Marina Mall set out to give its patrons a truly unforgettable festive season.

Objective

Marina Mall aimed to:

  1. Establish itself as the go-to destination for festive shopping and family activities.
  2. Enhance brand visibility and engagement during the festive season.
  3. Increase footfall and attract diverse audiences.
  4. Give back to shoppers and visitors, spreading holiday cheer.

Strategy

To achieve these objectives, the team designed a week-long festive campaign filled with engaging activities and thoughtful experiences:

  1. Decorations & Ambiance: Transformed the mall into a festive wonderland with captivating decorations to set the holiday mood.
  2. Content Creation & Messaging: Developed targeted content and messaging to promote activities, offers, and events.
  3. Events & Experiences:
  • Free gift-wrapping station.
  • Live band performances and DJ sets to entertain visitors.
  • Carol services to evoke the festive spirit.
  • A Santa’s Grotto with exciting giveaways for kids and families.
  1. Social Media Campaign & Ads: Ran vibrant social media campaigns and ads to increase online engagement and drive traffic to the mall.

Outcome

  • Increased Footfall: Attracted a significant increase in visitors during the festive season.
  • A Family Destination: Positioned Marina Mall as the ideal spot for families and friends to shop, connect, and celebrate.
  • Boosted Brand Visibility & Engagement: Strengthened Marina Mall’s brand presence through effective promotions and festive activities.

 

With a thoughtful strategy and a commitment to creating joyful experiences, Marina Mall successfully made the festive season magical for its patrons while achieving its objectives.

Stay in the loop! Subscribe now to receive the latest updates, news, and offers straight to your inbox.

SUBSCRIBE

Subscribe To Get The
Latest Update From Us

Scroll to Top